Workathon

W O R K A T H O N

Marketing Automation

Marketing automation involves the use of software solutions to automate one or more marketing activities for a business. Marketing automation solutions can help you have an easier time posting on social media, reaching your audience through email marketing campaigns, or managing customer relationships. Workathon is a full-stack marketing automation agency helping companies implement, run and optimize automation campaigns.

Why you need to use marketing automation?

Provide a better customer experience : Marketing automation enables your team to craft highly-personalized marketing messages and deliver the most relevant content to your audience.
Scale lead generation : With the use of marketing automation, you gain the ability to automate and scale your lead generation efforts, filling up your sales pipeline with ease.
Generate more revenue : By automating a large part of your marketing process, you’ll be able to generate more revenue with your existing resources.

Marketing Automation is the future of Marketing

Not only does marketing automation makes life easier for your marketing team, but it also allows you to achieve more with fewer resources. And, it helps you create a better customer experience. Everyone’s using marketing automation these days. If you want to keep up with your competition, it’s imperative that you take advantage of marketing automation solutions.

Workathon is your expert marketing automation partner.

Our tried-and-tested approach to implementing marketing automation works like this.

Discovery Call

To be able to choose the right marketing automation solutions for your business, we’ll need to gain a deep understanding of your target audience and your customer journey. We’ll start with an initial discovery call to discuss your business, target audience, and needs. The next step will involve performing follow-up research to truly understand your business and market.

Software Selection

Based on the information gathered from the discovery call and follow-up research, we’ll choose the right software solutions for your needs. Depending on your needs, we might decide on recommending multiple solutions that can handle different aspects of your marketing process.

Implementation

You don’t have to worry about implementing your new marketing automation solution into your existing stack. We’ll take care of that. We’ll design and execute an implementation plan that takes into account your existing processes and ensures a smooth transition between your old way of doing things, and the new, automated approach.

Optimization

After analyzing the initial results of implementing marketing automation at your company, we’ll make sure to optimize the way you take advantage of software to make sure that you’re generating the best results possible. We’ll also be available to help you address any issues that might arise at any point of using your new marketing automation solution.

Start using marketing automation today

At Workathon, we use a variety of marketing automation solutions to help our clients scale their processes and generate better results. We’ve embraced marketing automation early, using it to boost our own and our clients’ marketing efforts. Whether you need to automate a part of your marketing efforts or your entire marketing process – we can help. Click the button below to book your discovery call and get closer to taking advantage of marketing automation to grow your business!

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Automation software tools that we specialize on

Leverage our team of certified marketing automation experts to drive more leads to your business.

Email Marketing

Don’t just focus on sending out emails. Run effective campaigns to generate leads and drive revenue.

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Startup Marketing

Efficient growth via a non-complex growth path. Gain traction in the marketplace. Build a growth machine.

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B2B Marketing

Don’t spray and pray. Build & evolve strategies. Choose the right set of tools to be adept and successful.

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365%

More Organic Traffic

12M+

Impressions

479%

Return on Investment

500+

Businesses Empowered

Let’s check our case studies.

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Social Media Marketing

“Team Workathon’s efforts resulted in 1M website visits, 82% rise in sales and 334% ROI over a span of 10 months.”

Search Engine Optimization

“For this Non-profit organization, Workathon brought in $1.5M as funds and donations and created awareness to increase ROI to 456% over a span of 6 months.”